Tinkering @ Walmart Marketplace

@fullstackpm

Harsha Cheruku

Product Leader with 16+ years building and shipping AI-powered products, data platforms, and marketplace solutions at Amazon, Walmart, Verizon, and Delphi. Delivered $300M+ in measurable revenue impact across 22M+ customers and 370K+ businesses. Technical foundation (SDE background + Duke MBA) enables end-to-end ownership from product vision through engineering execution and go-to-market.

16+
Years PM Experience
$300M+
Revenue Impact
22M+
Customers Impacted
370K+
Businesses Enabled

Career Journey

Oct 2024–Present • Walmart, Bellevue WA

Senior Product Manager (Staff) — AI & Data Analytics

Leading Walmart Marketplace's analytics transformation. Defined and executed the roadmap for an internal multi-LLM CLI analytics platform delivering metric narratives, root-cause insights, seller incentives, and next-best-action recommendations on top of executive dashboards. Drove senior leadership adoption (Sr. Directors and VPs), shifting reporting from "metrics only" to insights + actions.

Impact

  • • 43% reduction in manual analytics effort via AI-powered workflows (OpenAI/Claude APIs + Python)
  • • 30% improvement in decision velocity
  • • 40% cut in manual reporting through HubSpot + BI stack redesign
  • • 15% increase in seller acquisition efficiency
  • • 30% improvement in analytics efficiency through standardized insight cadences
LLMs / Multi-LLM OpenAI API Claude API Python Looker HubSpot
🤖

Oct 2023–Jul 2024 • Delphi Consulting, Seattle WA (Remote)

Product Management Consulting — AI & Marketplaces

Designed and deployed generative AI solutions for e-commerce clients. Built AI video production pipelines, LLM-powered ad copy generators, and conversational shopping assistants — each driving measurable cost reduction and revenue uplift.

Impact

  • • 45% cost reduction & 90% time savings in AI video production pipeline
  • • 35% CTR increase and 70% less manual effort via LLM ad copy generator
  • • 22% conversion uplift and 30% cart abandonment reduction via conversational shopping AI
Generative AI OpenAI API LLMs E-commerce
🏪

Sep 2019–Sep 2023 • Amazon, Seattle WA

Senior Product Manager — Marketplace & Advertising

Led multi-quarter roadmaps for Amazon Marketing Cloud (AMC) pricing and monetization targeting eight-figure annual revenue. Drove platform integrations from zero to a six-figure product on path to eight-figure revenue. Also owned shipment inbounding tools, MFN tracking, 3P seller growth, and holiday promotional programs.

Impact

  • • AMC monetization roadmap targeting eight-figure annual revenue
  • • 10M+ shipments/year optimized, per-shipment cost reduced by 13%
  • • MFN tracking (FedEx + UPS integration) achieving 99% seller CSAT
  • • 370K+ third-party sellers, 157% YoY category revenue growth
  • • Eight-figure incremental revenue from holiday promotional programs
Marketplace Strategy Advertising Monetization Go-to-Market
📊

Jan 2016–Sep 2019 • Verizon, Basking Ridge NJ

Senior Product Manager — Data Analytics & ML

Led global data analytics team, designing self-service dashboards and ML-driven revenue programs. Built churn prediction models, predictive deal recommendation engines, and customer segmentation strategies that collectively contributed $100M+ in revenue growth.

Impact

  • • $54.6M incremental revenue from self-service analytics dashboards
  • • $30M annual revenue preserved via ML churn prediction
  • • $47M incremental from predictive deal recommendation engine
  • • 23% digital conversion lift via customer segmentation
  • • $10M operational savings from payment & billing IT optimization
  • • 40% reduction in campaign execution time through reporting automation
Data Analytics ML / Churn Prediction SQL Tableau Teradata
🏭

Mar 2012–Jan 2016 • VF Corporation, Greensboro NC (via Wipro)

Product & Program Manager — Retail Technologies

Transitioned from engineering into product management, leading documentation, optimization, and deployment of enterprise retail systems across 140+ applications. Delivered inventory tools, BI dashboards, and free trade zone operations improvements.

Impact

  • • $1.4M cost savings from e-commerce inventory optimization tool
  • • 140+ enterprise applications (SAP, WMS) documented, contributing $3.5M in project bids
  • • Shipment processing time reduced from 5.5 to 1.2 days
  • • 70% reduction in supply chain reporting time via BI dashboards
  • • 40% reduction in inventory discrepancies via automated management system
SAP / ERP Supply Chain Business Intelligence
👨‍💻

Mar 2008–Mar 2012 • Wipro Technologies, Bengaluru India

Senior Software Development Engineer

Built ERP and enterprise software solutions for large retail clients across the full project lifecycle. This engineering foundation became the superpower — it's what enables end-to-end ownership as a PM today.

Impact

  • • 60% reduction in manual effort via automated claims and order processing workflows
  • • 30% reduction in ERP migration timelines via scalable data migration framework
  • • Mentored junior developers; established knowledge-sharing programs for team onboarding
Java C++ ERP Systems System Architecture

Education & Certifications

Graduate Programs

  • Duke MBA (2015) — Fuqua School of Business
    Marketing, Decision Sciences
  • JNTU BTech (2007) — Computer Science & Information Systems

Advanced Courses

  • • MIT: Regression Analytics, Experimental Design
  • • Columbia: Pricing Analytics, Strategic Impact, Business Storytelling
  • • Harvard: Business Economics
  • • AWS Cloud Practitioner, Tableau Associate

Core Competencies

Product & Strategy

Product Vision Product Strategy Roadmapping Go-to-Market Technical PM Product Discovery A/B Testing OKRs & KPIs Agile/Scrum Platform Products API Integrations Pricing & Monetization

Industry Domains

Generative AI & LLMs 3P Marketplace Data & BI Customer Acquisition Revenue & P&L SaaS E-Commerce Advertising

Data & Analytics

SQL Python R Tableau PowerBI Looker Teradata Experimental Design ML Applications

AI & Tools

OpenAI API Claude API AWS / Azure / GCP FastAPI HTMX JIRA Figma Confluence Git

Published Work

PUBLISHED BOOK

Memoirs of a Mediocre Manager

A candid, witty exploration of life as a middle manager in tech. Part satire, part field guide, and entirely honest—celebrating the quiet majority who actually keep the lights on.

Read on Amazon